Entrepreneur Launches Online Family Caregiver Toolkit

Interview with Innovation Hartford

Ira Yellen, Founder and President of iNeedHomecareNowTM, is launching his latest online product the Aging in Place Essential Toolkit™ this summer. The toolkit offers families access to live phone support, expert information, services, and products.

Ira has many years of experience counseling and providing professional services to healthcare organizations including hospitals, cancer centers, community health centers, and state agencies. He has provided guidance about integrated marketing strategies, online marketing and branding, and has advised home care agencies about Internet strategies to help them find new clients and recruit staff.